The latest traffic statistics suggest the microblogging service, Twitter, might have peaked. Then again, the statistics also suggest a mighty surge last summer that might have relented.
Which is it?
The number of visitors in October declined eight per cent month-over-month. TechCrunch indicates that, unless Twitter's new features catch on, the 140-character phenomenon has hit the wall.
"Will the new features be enough to bring back growth in the U.S.? If they don’t, Twitter’s troubles will really begin," writes Erick Schonfeld.
But The Next Web has a vastly different take. It says we don't know the uptake on the Twitter API, that the surge this summer was Oprah-driven (she got on it, so did her flock, and has eased off, as her flock might have), and that many Twitter-related applications are catching on.
"Twitter corporate might have some tough conversations with its investors if it cannot reignite growth, but for the regular user, Twitter is bumping along just fine."
Which is it?
The number of visitors in October declined eight per cent month-over-month. TechCrunch indicates that, unless Twitter's new features catch on, the 140-character phenomenon has hit the wall.
"Will the new features be enough to bring back growth in the U.S.? If they don’t, Twitter’s troubles will really begin," writes Erick Schonfeld.
But The Next Web has a vastly different take. It says we don't know the uptake on the Twitter API, that the surge this summer was Oprah-driven (she got on it, so did her flock, and has eased off, as her flock might have), and that many Twitter-related applications are catching on.
"Twitter corporate might have some tough conversations with its investors if it cannot reignite growth, but for the regular user, Twitter is bumping along just fine."
