A new Nielsen report on the digital consumer suggests time-shifting and second-screen use continue to grow in the U.S. In the last year Americans on average time-shifted 13 hours monthly of television, an increase of about two hours, and their live television viewing declined nearly three hours to 134 hours monthly. Americans average four devices per household and 84 per cent said they use their tablets or smartphones while watching television. AP notes an offbeat finding: 40 per cent of those 18 to 24 use social media in the bathroom.
***
The New Yorker's George Packer examines the impact of Amazon on the publishing business and on the digital marketplace. Packer chronicles the effort by Amazon to be the retailer of practically everything, including some of its industry tactics, and how its early-stage book business (now a minor element) built the leverage with personal information for Amazon to capitalize in other sectors. Packer, himself a bestselling author, is not bullish on what the company has done for its founding function.
***
Journalism evolves, but it has been interesting to watch the evolution of an article in the last day about Facebook's algorithm and its impact on several viral-seeking sites, particularly the impact on Buzzfeed. Business Insider contributor Nicholas Carlson initially said the impact was dramatic on sites like Upworthy but that Buzzfeed was not particularly hurt by Facebook's changes because it regularly bought Facebook ads to support certain content. He changed that (and, to be fair, communicated he had) to give greater credit to Buzzfeed's contributors after Buzzfeed's CEO complained. In all it has been a bit of a backslide from an initial shot, something Gawker has been more than willing to chronicle.
***