Business Week has a look at some of the revenue-generating successes of The Californian, the multiplatform operation in Bakersfield, as part of a larger piece on newspapers in the online world.
Apart from its own social network, Bakotopia.com, the publisher is moving into printcasting to permit people to generate their own magazines.
The piece examines some of the new payment structures and ways in which news organizations are collecting funds for their journalism or generating new content. It looks at content aggregation and at the new e-reading devices.
Overall it's a useful feature on the industry and a good antidote to the gloomy coverage largely about.
