It makes intuitive sense and feels comfortable anecdotally, but a new report provides empirical data on the fact we are losing teenagers to their media.
In the last five years alone, teen media consumption has grown more than two hours daily on average to 7.5 hours daily, roughly half their awake time.
The Henry J. Kaiser Family Foundation report, an update on an earlier look at teen media patterns, is bound in the days ahead to be challenged for its accuracy --- so astonishing do the figures feel at first blush.
Television, music and the Internet rank one through three in terms of consumption, but gaming wasn't far behind.
The report authors suggest the findings have enormous implications for learning --- the distractions are substantial --- and overall creativity.
In the last five years alone, teen media consumption has grown more than two hours daily on average to 7.5 hours daily, roughly half their awake time.
The Henry J. Kaiser Family Foundation report, an update on an earlier look at teen media patterns, is bound in the days ahead to be challenged for its accuracy --- so astonishing do the figures feel at first blush.
Television, music and the Internet rank one through three in terms of consumption, but gaming wasn't far behind.
The report authors suggest the findings have enormous implications for learning --- the distractions are substantial --- and overall creativity.
