The State of the Media report from the Project for Excellence in Journalism has published a special report today from a survey of 300 Online Journalism Association (ONA) members (me included).
It examined attitudes and practices in the craft and drew some conclusions based on the large sampling. Among the findings from online journalists:
- More optimism than their legacy counterparts and a strong belief journalism is headed in the right direction.
- Support for the rich-media attributes of digital journalism as positive developments for the craft.
- Concern that standards were loosening, journalists' power was weakening, and speed was subsuming accuracy.
- Predictions that advertising support will be the prime revenue stream in the years to come.
The survey determined a majority of online sites were profitable but had been cross-subsidized by legacy media.