AdWeek responds to Henry Blodget's transparency about his Business Insider's consumer data. It suggests digital transparency is an extension of the open culture of technology firms and that providing analytics to consumers is helpful in building trust. AdWeek notes that other sites have made this data a strong part of their presentations online.
Craig Silverman, writing for the Poynter Institute, recounts the talk last week by Google's head of news and social products, Richard Gingras, on the need to rethink journalism. Gingras doesn't believe in transformation because it limits capabilities. Instead, he argues, journalists need to create companies with "zero baggage" from earlier eras.