Four media stories of interest for Monday, March 11, 2013:
Margaret Sullivan, the public editor for The New York Times, looks at the "danger" of suppressing leaks of classified information. She wonders what the world would be like without an understanding of Abu Ghraib, black sites, or the drone program. She explores the concerns that leaks can undermine security, but notes that the trend line is toward chilling journalistic investigation. She concludes the Times needs to be more robust as a media leader in this realm.
Jack Shafer, the veteran media columnist writing now for Reuters, examines the rise of "native advertising" or "sponsored content" and is skeptical of its effectiveness. He says "publishers are advertisers have polluted their own tradition by erasing the traditional line" between editorial and advertising content. One result of this blur, he asserts, is that readers will blame controversial stories on advertisers and controversial ads on journalists.
Jeff Jarvis, in his latest Buzzmachine post, notes the collapse of the Daily Voice hyperlocal enterprise and identifies some of the common causes of strife in the sector and what might address them. More than anything, Jarvis says, the ventures are trying to do too much, too soon, on scales that are not sustainable. While hyperlocal efforts will eventually take hold, he believes financiers need to place their efforts away from tools and grants and into consciously sustainable models --- even if they're small.
The Mr. Magazine vlog interviews Keith Kelly, the media reporter for the New York Post, on the biggest problem in media. His one-minute video concludes that advertisers don't know how to use digital properly yet.
Margaret Sullivan, the public editor for The New York Times, looks at the "danger" of suppressing leaks of classified information. She wonders what the world would be like without an understanding of Abu Ghraib, black sites, or the drone program. She explores the concerns that leaks can undermine security, but notes that the trend line is toward chilling journalistic investigation. She concludes the Times needs to be more robust as a media leader in this realm.
Jack Shafer, the veteran media columnist writing now for Reuters, examines the rise of "native advertising" or "sponsored content" and is skeptical of its effectiveness. He says "publishers are advertisers have polluted their own tradition by erasing the traditional line" between editorial and advertising content. One result of this blur, he asserts, is that readers will blame controversial stories on advertisers and controversial ads on journalists.
Jeff Jarvis, in his latest Buzzmachine post, notes the collapse of the Daily Voice hyperlocal enterprise and identifies some of the common causes of strife in the sector and what might address them. More than anything, Jarvis says, the ventures are trying to do too much, too soon, on scales that are not sustainable. While hyperlocal efforts will eventually take hold, he believes financiers need to place their efforts away from tools and grants and into consciously sustainable models --- even if they're small.
The Mr. Magazine vlog interviews Keith Kelly, the media reporter for the New York Post, on the biggest problem in media. His one-minute video concludes that advertisers don't know how to use digital properly yet.
