Andy Kohut, writing for Poynter, summarizes the recent Pew Research Center surveys on media (he is its research director) and concludes that the younger and middle-aged generations seem unlikely to develop their elders' interests in news. They appear not to be aging into news consumers in the same ways their forerunners did. While news organizations correctly perceive digital as their future, they need to keep expectations low on what their audiences will be.
Jeff Jarvis, writing for Medium, lets loose with a pointed critique of the way viral content generates traffic that helps subsidize news. He sees this as an ultimately unsustainable practice. He hopes a new business model "emerges from the swamp" involving a news organization that attempts to tell the truth. Rather than hitch themselves to every meme, Jarvis believes they should add value to what the community knows.
The Economists looks at the effort at News Corp. in the U.K. to build new value in its publishing business by learning from television. It identifies the News U.K. purchase of rights to video clips from the English Premier League as an example of how to fortify its offerings behind a paywall and build consumer support.