The impact of the bailout of the mortgage lenders and the impending bailout of the Big Three offer newspapers an opportunity. Ken Doctor sees 2009 as a chance for newspapers in the U.S. to reclaim their central role in communities by pointing to jobs, products and restoring the value of property.
His post identifies the recession as an opportunity, not a threat. Advertising is bound to accompany the infusion of cash from the treasury, but the wider opportunity is the identification in each community of more sustainable economic initiatives.