Jon Fine's latest Business Week column sustains the prevalent theme of the moment: Should users be charged for online content?
In essence, he says yes. He builds the argument through Associated Press chief Tom Curley, who notes that advertising will be in decline for some time. It'll be necessary to find revenue and locking down some content is one way to derive subscription fees.
It won't be elegant or easy, and there are doubters.
"Whether it's workable is a whole 'nother story. But then the status quo isn't looking so workable, either," FIne writes.