There are some methodological holes in it, but a new study suggests some consumers (actually, some bloggers) might be willing to pay for content through a subscription (as opposed to a micropayment) system.
The J.D. Power and Associates survey of bloggers and bulletin boards found about 40 per cent of bloggers already pay, or would pay, for content they use. They prefer the subscription approach because it permits them to tag material for future reference and because they don't see an easy way to develop a per-story fee system.
