Dave Chase contributes advice at Online Journalism Review to those looking at furthering their adventures in the digital media business: Find two businesses inside yours, rather like display advertising and classified advertising have been for the newspaper.
Chase is particularly tough on sales forces. He thinks they ought to be taken out to the woodshed somehow. But he relents and provides some compassion in suggesting that there be a new team of "hunters" to find business and an incumbent team of "farmers" to harvest the remainder of the old business.
"The sooner local media businesses recognize it's critical to have dual business models rather than dueling business models, the sooner we'll see hiring rather than firing being the storyline of local media."
Steve Coll has a smart post on The New Yorker in which he stresses the need for an examination of journalism --- not of the business model --- in properly addressing the threat to the craft. The sixth annual State of the Media report was released late Sunday and its online chapter suggests great promise and equally great challenges in online journalism. This is my third take on the report and other posts will come in the time ahead. The sixth annual State of the Media 2009 report released late Sunday offers the hardest portrait yet of the American newspaper industry. This is the second take I'll summarize and there will be more to come in the time ahead. The sixth annual State of the Media report was released late Sunday by the Project for Excellence in Journalism and a cursory reading of its voluminous findings identifies enormous food for thought. I'll post several takes on it in the time ahead. The aworkinglibrary blog has a clever post on the relationship between advertising and reading, and it goes somewhat like this: The more advertising tries to be intrusive, the more people shun reading the content adjoining it. Steven Johnson, the driving force behind the exceptional Outside.in local content site, delivered a talk at the Austin South by Southwest Interactive Festival that bears noting. Mark Evans, a former technology writer now running a digital media consultancy, weighs in on the transformation and diminution of newspapers in a new post on his site. Many learned essays have surfaced this year and last on the plight and direction of the newspaper, but Clay Shirky's new post adds mightily to the body of work. Arthur Sulzberger Jr., publisher of The New York Times, portrays the economic situation as anemic with no particular light at the end of the tunnel, except . . .the digital operation. |
I am the Publisher and Editor-in-Chief at Self-Counsel Press, an Adjunct Professor and Executive-in-Residence at the Graduate School of Journalism at University of British Columbia, and the
Executive Director of the Organization of News Ombudsmen. In 2008 I launched themediamanager.com to chronicle media change, then media ethics, standards and freedom. I was recently the mayoralty candidate in Vancouver for the Non-Partisan Association. I am the former CBC Ombudsman of English Services and have held the senior editorial roles at CTV News, The Hamilton Spectator and Southam News. I was the founding Executive Editor of National Post, Managing Editor of The Vancouver Sun, Ottawa Bureau Chief and General News Editor at The Canadian Press, and host on CBC Newsworld, among other media roles. My social networking includes activity on Twitter, Facebook and Linkedin. I also write for a for-fun-only music site, rockzombies.us Archives
January 2015
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The Canadian analytics firm Sysomos has published new data on nearly 100 million posts it reviewed and it shows
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