In his latest post for Reflections of a Newsosaur, Alan Mutter narrows the field considerably for the micropayment model and suggests there are few things for which charges can apply online.
He rules out the bulk of what's now available: national and international news, sports, business, entertainment and the like. He suggests that too much content is a commodity too widely available to be too significantly craved.
But he is not without optimism about some material: exclusive local news and entertainment content and journalism that saves people money. Uniqueness, time sensitivity, targetability and local relevance are all factors in his model.
He rules out the bulk of what's now available: national and international news, sports, business, entertainment and the like. He suggests that too much content is a commodity too widely available to be too significantly craved.
But he is not without optimism about some material: exclusive local news and entertainment content and journalism that saves people money. Uniqueness, time sensitivity, targetability and local relevance are all factors in his model.
