If you haven't had a chance to absorb Jeff Jarvis' What Would Google Do?, take a moment and go through the attached PowerPoint presentation as a taste of the book.

I reviewed the book recently for The Vancouver Sun and some of our chain's newspapers distributed the review, but I recently re-read parts of it and came away further impressed with its foresight.

While Jarvis can be a bit over-certain of his position on the newspaper industry --- I just don't think things are as grim as he portrays --- many of his approaches to open-sourcing content and the link economy are vital elements of any discussion today on digital media. All of us can learn from him.

Jarvis has been taking a bit of a ribbing on charging for the book and not making a free version available. He's been pulling bits of it into his Buzzmachine blog, but this is a better representation of the ideas. Essentially here he's doing what Google would do.

 


Comments

Stanley Kirk
04/21/2009 14:57

The book is an eye opener. I am using a number of the tools I learned in the book to advise firms how to rethink the way they deliver services.


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